Category: Social Media Tips


MySpace / Facebook comparison screenshots

photo © 2009 kevin |

The following Forbes article is a interesting take on what happened to MySpace and contributed to it’s downfall and why Facebook is succeeding where MySpace failed. “MySpace demonstrates a big fallacy of modern management.  The belief that smart MBAs, with industry knowledge, will perform better.  That “good management” means you predict, you forecast, you plan, and then you go execute the plan.  Instead of reacting to market shifts, fast, allowing mistakes to happen while learning what works, professional managers should be able to predict and perform without making mistakes.  That once the bright folks who create the strategy set a direction, its all about executing the plan.  That execution will lead to success.  If you stumble, you need to focus harder on execution. “ Continue reading

Point Blank shared recently that musicians and DJs have never had such a range of tools at their disposal with which to accumulate and communicate with fans. But as these platforms develop at a staggering rate, so do the skills required to really make the most of them.

Simply having a Facebook page or remembering to send the odd tweet aren’t enough. Like it or loathe it, success today is probably as dependent on the savvy use of these tools as it is the quality of your music. So here are our top tips for approaching social media the right way. Continue reading

Do you want to leverage content marketing? I’m not just talking about guest posts or sharing content on social media sites here. Instead, I’m talking about the overall strategy that you can use to structure and develop your site’s content and offerings. And develop your authority as a guru in your blogging niche. When it comes to content marketing strategy, the key strategic question is: how much information should you give away? Continue reading

Contest is now closed

Winners To Be Announced Week of 7/15/12

Keep An Eye On This Post Where They Will Be Listed

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MY FAVORITE BOOK OF THE YEAR:

B E Y O N D   B E A T   M A T C H I N G

 

At this point we all know how web-based and mobile technologies have transformed the way we communicate. With the advent of social media, a basic one-to-one dialogue somehow seems quaint and old-school. Interactive group conversations have become the way of the web. Continue reading

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Social Media Tips

Analytics Tips for New Businesses

Analytics tips show you a way to gauge online success consistently. Although businesses depended on customer reviews and sales records to rate their performance, doing so once a month or quarter is no longer the norm. Sales figures and performance details have now become easy to find out – not just for long periods, but in real time. A customized web analytics tool allows website owners to know how popularly their business is performing. For new businesses, such a tool could be crucial, as they tell you if strategies are working. Since beginning with a workable business strategy is important, you need to pay attention to what your analytics tools are saying. Continue reading

 

For Personal Profiles:

 

#1  To View Upcoming Birthdays

Facebook has been great in ‘remembering’ our friends’ birthdays. You can view upcoming birthdays via this link (visibility depends on your friends’ privacy settings) and even the option to export the info.

friends birthdays

 

#2  To Hide Likes from Your Timeline

For those who have yet hidden their ‘Likes’ from Public before the launch of Timeline (but wanted to), go to this Favorites -> ‘Favorites’ -> Scroll down to locate ‘Other Pages You Like‘ -> Adjust your audience selector.

hide likes from timeline

 

#3  To Secure Your Facebook Account

Go to your Account Settings -> General -> Password ->Edit. Make sure ‘Log me out of my apps and other browsers’ is ticked at ALL times.

log out apps

 

#4  To Review Your Security Information

You can edit all your security info here except your security question.

update security information

 

#5  To Declutter Your News Feed with Acquaintances List

You can add friends to your Acquaintances List to see them less in your news feed. Go to this link –> select ‘Acquaintances’ and start configuring your list.

acquaintances list

 

#6  To Find Out Who Your Friends Subscribe to

Get Suggested Subscriptions from your friends based on the people they subscribe to.

suggested subscriptions

In the mean time, I’d love to connect with you on Facebook as well:

#7  To Remove All Imported Contacts

If you had previously allowed Facebook to import your contacts from your email services to find friends, you may consider removing all those info here.

remove imported contacts

 

#8  To Disable Tag Suggestions from Friends

Go to this link -> Timeline and Tagging -> Edit Settings ->  ‘Who sees tag suggestions when photos that look like you are uploaded?’ -> set to ‘No One’.

tag suggestions

 

#9  To Setup Tag-Review and Manage Tagged Items

To enable review before a tag from a friend goes live, go to your Privacy Settings -> Timeline and Tagging -> Edit Settings -> Turn ‘On’ both ‘Review posts friends tag you in before they appear on your timeline‘ and ‘Review tags friends add to your own posts on Facebook’.

timeline and tagging

This privacy setting is not enough to stop friends from posting the tag on his/her own Timeline, including others whom their names had been tagged along with yours and approved it. That’s why you need to un-tag yourself sometimes. Select ‘Remove tag‘ in your Timeline and choose one of the options:

  • Remove the tag,
  • Request to take the post down,
  • Block your friend.

remove tag

 

#10  To Download Your Personal Info and Enhanced Archive

Besides your personal info, there’s an extra enhanced archive you should know about. Go to Account Settings -> Download a copy of your Facebook data -> Request to download archive. Secondly, click ‘expanded archive‘ as shown below and proceed with the second request.

expanded archive

 

#11  To Hide Your Chat Status

Access ‘Advanced Settings’ to adjust your online status to stay visible/invisible to a selected group of friends.

hide chat status

 

#12  To Convert New Page Back to Personal Account

Only use this form if you accidentally converted your personal account into a Page. Also, make sure you’re adhering to Facebook’s Statement of Rights and Responsibilities, that is, personal profile is only for individual person and not a brand name.

profile convert to page

 

#13  To Follow Up Your Pending Friend Requests

I have been using this tip for quite some times now and so far, everything works great so thought I’ll give this another shout out: lists rock!

pending friend requests

 

For Facebook Pages:

 

#14  To View All Latest Photo Comments

Do you know you can switch to ‘Comment view’ for your photos? Go to Page Photos -> select the photo album -> click ‘Comment View’.

comment view

 

#15  To Hide Your Page Update from News Feed

When ‘Use Facebook as your page‘, an option ‘Hide from News Feed‘ is available to adjust your posting. I ran a test with it earlier and found it to be useful if want to squeeze in past events in your page Timeline.

hide from news feed

 

#16  To Highlight a Comment via Permalink

Particularly useful if you want to refer to a specific comment in a long comment thread.

comment permalink

 

#17  To Assign a Destination Tab is Possible… in Facebook Ads

You can assign a landing tab for your target audience when using Facebook Ads! Go to your page’s Build Audience -> Create an Ad to look for the option.

destination tab

 

#18  To Add a Page to Interest List

Interest Lists are different from friend lists, they can be public viewable (unless you set them private). Encourage your fans to add you to their interest list or configure a resourceful list for your fans (with your page in it) to subscribe to.

interest lists

#19  Useful, Official Facebook Links

 

#20  Practical Ways to Improve Your Facebook Page

This graph tells a huge story…

It was surprising a few months ago when Pinterest became one of the top ten social networks on the web.  A recent Experian study says Pinterest has jumped to the #3 social network position, ousting LinkedIn and falling only to Facebook and Twitter….
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Social networks provide far reaching opportunities for musicians, the only trouble is they don’t work for the overwhelming majority of bands and aspiring artists. Critical mass and huge opportunity creates overcrowding.

What always struck me as strange was how musicians on myspace.com, Twitter and FaceBook actually thought that having a million friends was a good thing (despite the fact those friends were all musicians who only ‘friended’ so that they can get more ‘friends’ for themselves).

Can people spot the problem here? It’s a fake market, a bit like the sub-prime mortgages that bought the banks down…. Continue reading